Sometimes a book comes along that causes you to fundamentally change the way you think about something familiar.  

There’s a new book, TED Talks, which drove home the awesome potency of communication, something I’m afraid I’ve been taking for granted. I ran across a book review written by my colleague Dana Rubin that caused me set aside what I was doing and order it right away. Written by Chris Anderson, the Head of TED, it somehow manages to be both practical and profound.